As human carcass is incomplete without the soul in the same manner today ‘SPA’ is as incomplete without ‘Wellness’. Spa get popularizes and growth with wellness and has become “Spa and Wellness” Industry in present scenario. Spa and wellbeing have been a major part of the hospitality industry globally and more number of people are travelling to experience Ayurvedic treatments today. The spa and wellness industry has increased the number of travelers as well business within hotels.
Wellness tourism is one of the earliest forms of healing that has been taking place for centuries. In the olden days, those that could afford it would make long distance trips to engage in traditional practices in hopes of improving their wellbeing.
The concept of Wellness is made up four key underlying principles:
- Wellness is holistic and multi-dimensional.
- All research and practice associated with wellness should be on identifying ways to promote health rather than causes of disease.
- Wellness aims to restore balance and homeostasis of the body.
- Wellness is subjective to each individual requiring customized programs of treatment for each person. For the most effective wellness treatments, all aspects of the body must be accounted for-including physical, emotional and psychological symptoms.
Wellness Tourism is a US$ 439 billion dollar market today. It was highlighted that the global wellness tourism industry is around 14 per cent of the entire tourism expenditure which leads to a huge amount of jobs for people. India will soon be number one in the growth of spa and wellness tourism by 2017. Wellness tourism is bound to create huge amount of jobs and improve economies with this sector leading to US$ 11.7 million global jobs.
- Wellness tourists spend 130 per cent more than an average global tourist.
- It is the domestic Wellness Tourism that dominates, and even though tourism is dominated majorly by Europe and North America, by 2017 it will be taken over by Asia, Latin America and the Middle East.
- SPA Tourism is a major component but non spa wellness sector constitutes 59 per cent of the wellness sector.
- The overall fitness and wellness market in India is estimated at 12.6 billion INR (US$2.1billion) and wellness services alone comprise 40% of this market. The fitness industry market in India is expected to reach INR 14.4 Billion (US$2.4 billion) by 2015.
- Presently, there are over 21,000 health and wellness centers across India.
- In India, there are 2300 spas that have created direct and indirect employment for more than 400,000 people.
- The domestic health care sector is poised to touch US$ 100 billion (INR 6, 00,000 Crores) by 2015 and US$ 275.6 billion (INR 16, 53,600 Crores) by 2020, according to industry estimates.
- India’s medical tourism sector is expected to experience an annual growth rate of 30%, making it a 200 crore ($2 billion) industry by 2015. An estimated 150,000 travellers come to India for low-priced healthcare procedures every year.